Advertising And its types!

Advertising is one such marketing activity that involves promotion of a product or service to create awareness among buyers and finally to encourage them to buy or adopt it. An advertising campaign is launched through different media to reach out to the masses. This blog highlights different types of advertising that are implemented by brand owners. Keep reading

Broadcast Ads 

Advertisements of brands or businesses that provide audio and visual impact or any of the two effects among customers are classified as broadcast ads. Television Advertising and Radio Advertising fall in the category of broadcast ads. Customers mostly prefer broadcast means of promotion such as television advertising and radio advertising as brand message sounds interesting and more interactive through these channels. Broadcast Ads are ideal for those brands or businesses that target a wide audience through the promotion campaign. 

Print Ads

Brochures, Leaflets, Flyers, Pamphlets, Classified Ads in Newspaper, Magazines or Journals etc. are usually known as print ads. The history of Print Advertising is dated back to those days when the concept of promotion was developed for the first time. Print Advertising  is one of the conventional means of promotion used by advertisers for all these years. 

Outdoor Ads

Billboard Ad displays, Kiosk ads, Wall painting or poster ads, Ads on transit vehicles, bus shelter ads etc. are categorized under outdoor ads. Outdoor Advertising is a fast growing domain in India. Also a conventional means of promotion, outdoor media is one of the favorite mediums of communication among advertisers.  

                                 

Internet Ads

The trend of internet advertising is spreading far across the world. Maximum numbers of brand owners these days prefer to promote their brands through internet media. The popularity of internet media is yet to increase in the coming years. Internet Advertising is infact predicted as the future means of brand or business promotion. Quick, fast and reliable internet advertising has so far rocked the marketing world at present.