This blog provides a brief idea
on a few means of advertising. Take a look.
Television
Advertising
Television Advertising is one
of the conventional means of promotion adopted by brand and business owners
across the world. Television Advertising is still popular among advertisers
across the world. In India, television advertising is one of the favourite means
of accessing valuable brand or business information. Television
Advertising relies on electricity. Also known as ad films, television
commercials provide audio and visual effect that enhances the interest of
audiences. Humming brand slogans and jingles are also an observed norm among
audiences which implies how television ads are favored.
Radio
Advertising
Next to television ads, radio
advertising is a popular means of promoting a brand, business or service
message to a wide target group. Radio
Advertising is a cost-effective means of promotion which is why small
brand owners heavily rely on radio ads to promote their brands in the market. Radio
Advertising differs from television ads only in the absence of visual output.
Print
Advertising
Print
Advertising is one of the traditional forms of brand
promotion. Brochures, pamphlets, leaflets, flyers, classifieds etc. are some
common forms of print
advertising widely adopted by
brand owners and advertisers to promote their brands and services. Print
Advertising is considered the most reliable means of promotion. Print Ads can
in fact be relied on for future reference. Anything that is printed can be kept
back forever.
Online
Advertising
Internet Advertising which is
also known as online advertising is one of the popular modes of promotion
in today’s world. Most of the brand and business owners these days rely heavily
on internet media to promote their products or services. Marketers have
predicted internet advertising as the future medium of communication. Internet
is also a fastest means of communicating brand messages among target groups.
PPC Ads, Banner ads, Social Networking Ads, Email marketing etc. are some
common forms of online advertising.
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